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Shop The Soft Berry Bestsellers

Join over 100,000+ happy parents who trust Soft Berry, starting with our gentle, safe & dermatologist-tested baby care essentials — made to keep your little one soft, healthy and happy.

    Soft Berry® Began With A Dream,
    Which Started A Gentle Journey

    From the very first cuddle to every sleepy smile, we believe every baby deserves the softest and safest care. Parents trust Soft Berry because we create gentle, dermatologist-tested baby essentials designed to protect delicate skin and bring peace of mind.

    Our journey began with one simple promise — to make baby care safer, softer, and more loving. Today, Soft Berry continues to be part of thousands of beautiful family moments, helping parents care with confidence and love.

    Happy parent with baby

    Why Parents Choose Soft Berry?

    Soft Berry baby care products are created with dermatologist-tested, gentle and toxin-free formulas designed to protect delicate newborn skin. Unlike many generic brands, we follow strict Canadian quality standards to ensure safety, softness, and peace of mind for parents.

      Others
    Canada Quality Standard
    Dermatologist Tested
    Made with Gentle Ingredients
    Loved by Thousands of Parents

    • FREE SHIPPING

    • 24/7 Customer Support

    • 10,000+ Happy Customers

    • Great Deals Everytime

      100,000 Satisfied Customers

      Excellent 4.8 / 5
      Rated on TrustPilot

      • “Total Game Changer!”

        My baby absolutely loves the Soft Berry Sensory Activity Toy. It keeps her busy for a long time and helps improve her hand–eye coordination. The material feels super safe and soft — perfect for tiny hands.—

        Sarah M.

      • “Bath Time is Fun Now”

        We got the Soft Berry Bath Floating Whale and my toddler is obsessed! It makes bath time so much easier and enjoyable. The colors and water spray feature are amazing.

        Emily R.

      • Perfect for Teething Babies”

        Soft Berry Silicone Teether is very gentle and easy for my baby to hold. It really helped soothe my baby’s gums and I love that it’s BPA-free.— Hannah L. bought Silicone Teether

        Hannah L.

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        Are Soft Berry toys safe for newborn babies?

        Yes! All Soft Berry baby toys are made with baby-safe, non-toxic, BPA-free materials and are carefully designed to be gentle on newborn skin and gums. Our toys meet strict safety and quality standards.

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        What age group are Soft Berry toys suitable for?

        Soft Berry toys are designed for babies and toddlers from 0–36 months. Each product description mentions the recommended age group so parents can choose the perfect toy for their child.

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        Are your toys easy to clean?


        Absolutely! Most Soft Berry toys can be easily wiped with a damp cloth or washed with mild soap and water, making them hygienic and safe for everyday use.

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        Do Soft Berry toys help with baby development?

        Yes. Our toys are designed to support sensory development, hand-eye coordination, motor skills, and early learning, helping babies learn while they play.

        More FAQs Frequently Asked Questions